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23 November 2017

Sponsor: Nielsen Book

Nielsen is a global market information and measurement company. Within the book industry it measures markets in ten countries (UK, Ireland, US, Australia, New Zealand, India, Brazil, Italy, Spain and South Africa) and works closely with Open Book China. Nielsen Book provides in-depth consumer research of the book consumer and uses information from across the company to provide digital insights for clients. 

Nielsen Book's portfolio includes: Book Discovery, Commerce and Research services which provide thousands of booksellers, publishers and libraries worldwide with vital services to aid their decisions, improve their internal process, increase sales and deliver high levels of customer service. From the assignment of ISBNs and SANs, to our search and discovery services which provide enriched data, which improves search and discoverability to increase sales worldwide. Our commerce services are essential for book buyers and suppliers and improve processes, increases efficiency and reduce costs. Our research services include the world's largest continuous retail sales analysis service which together with Books & Consumer Survey - we provide a unique understanding of the markets and consumer purchasing behaviour. These services provide the global book industry with improved efficiencies whilst delivering value.,