Retailers and trade contacts
Once a book has been published, there are many routes to
market. Publishing Scotland provides a conduit for
communication and information between our members and those who
sell their books, including retail book chains, independent
bookstores, online retailers, supermarkets, and tourist bodies.
The close liaison with all relevant trade and commercial
organisations (such as the Booksellers Association and
wholesalers), is a major part of our activities where we explore
opportunities to encourage and maintain a productive and mutually
We also host events for members to meet the key trade contacts
and discuss a variety of topics, from their buying ethos and
structure to the effectiveness of events and promotional
We look for opportunities within the Scottish calendar to create
promotional campaigns. Recent projects include a St Andrews
Day promotion which was featured in Waterstones,
Blackwell's and many independent bookstores across the country.
Other recent promotions include Book Your
Place! brochures highlighting books associated with
tourist areas in Scotland and a stand at the Royal Highland
Show 2012 promoting and selling members' books.
Forthcoming campaigns include events and catalogues tying in with
Book Week Scotland 2012 and The Year of
Natural Scotland in 2013.
UK Trade Committee
Our UK Trade Committee brings together a group of publisher
members to advance matters of mutual interest in sales and
promotion and how they affect publishing in Scotland and our
membership. The committee meets quarterly, has the occasional guest
speaker and minutes are available to the wider membership in the
members' login area.
Members have access to contact information for the main
organisations in the members' area.
We work with Visit Scotland to help our publisher members get
their titles into the Visitor Information Centres across the
country. Currently Visit Scotland have requested a list of
submissons in the following categories.
Childrens, History, Culture, Local Guides, National and Touring
Guides, Walking, Famous Scots, Food, Drink, Sport, Nature &
Wildlife and Landscapes.
To submit your titles please use the template below and return
them to Eleanor.Logan@publishingscotland.org by 16 November
Submissions template (Excel spreadsheet)
Publishing Scotland's Trade Liaison Manager is