Autumn Conference Sessions: Nielsen
29 October 2020
When: Postponed. A new date will be circulated
to members when available.
PS and BA members can now register for this free
- PS members: the link for the new date will be
circulated in the membership bulletin
- BA members: contact the BA for the link
Steve Bohme at Nielsen will focus on consumer
behaviour - what happened before, during and after lockdown, using
data from Nielsen's Books & Consumers survey and Bookscan sales
data for more detail on eg key titles. Covering the UK as a whole,
but also examining where/how Scottish purchasing behaviour and
sales trends have differed from the wider UK.